If I take part in a survey, how do I know that the information I give you is safe and confidential?
We take our responsibility towards security and confidentiality very seriously. We fully comply with The Data Protection Act 1998 and the Market Research Society Code of Conduct.
Our interviewers have been fully trained to Interviewer Quality Control Scheme (IQCS) industry standards. We also comply with standards ISO 9001: 2008 and ISO 20252:2012.
Our interviewers will provide details of what the research study is about and how the information you supply will be used and you are perfectly entitled not to answer any question you are not comfortable with. You can change your mind and not take part in the survey at any time during the interview.
You can also call the Market Research Society on 0800 975 9596 to check BMG Research credentials.
Why did you call me at work?
We called to invite you to participate in a genuine market research study commissioned by one of our clients. We specifically called you at work as we are interested in your opinions, experiences and knowledge in your professional role rather than your role as a consumer or resident.
In many cases you are a customer of our client and your contact details will have been supplied to us by our client. However, in some circumstances we may have procured your contact details from commercial listings.
Why did you call me at home?
We called to invite you to participate in a genuine market research study. We may be enquiring about your satisfaction with various public, private or not for profit organisations or to discuss your opinion on products or services you may have recently bought or used.
In many cases you are a customer of our client and your contact details will have been supplied to us by our client. Sometimes, however, we need to contact a representative sample of the population so that the research results for the people we have interviewed reflect the experiences and views of the actual population we are researching. In these instances, we use Random Digital Dialling (RDD) which generates telephone numbers at random. This allows a sample that more accurately reflects the population as it may include new not yet listed numbers or unlisted numbers.
My telephone number is registered with the Telephone Preference Service (TPS) to stop companies cold calling me so why are you calling me?
It is a legal requirement under The Privacy and Electronic Communications Regulations (EC Directive) Regulations 2003 for companies or organisations that are making unsolicited calls (cold calling) for sales or marketing purposes to filter those calls against the TPS lists. There are no legal or regulatory requirements to filter unsolicited calls made for research purposes against the TPS.
The reason we called you was NOT to sell products or services to you but to invite you to participate in a genuine market research study. When companies are calling for genuine research purposes, there is no obligation on them to filter out phone numbers which are registered for TPS.
This page hasn’t answered my question, how do I get in contact with you?
You can contact our main switchboard during office hours on 0121 333 6006 or email firstname.lastname@example.org.